We just returned frome Ireland. We saw one Grenadier on the M4 while crossing the UK and many New Defender. But that's not the issue here...I remembered, when we recorded videos for Isuzu a few years ago, that the German marketing leader told us, that they sell very well in the UK, but Germany ist a very small market for Isuzu (maybe because of the bad/sad Opel-Isuzu-Story).
Having the Quartermaster and its price in mind (and because of always beeing curious) me and my wife were a little but more intend which cars we see (we always look after that becaue we want to know what people drive).
What we both did not expect is, that the Isuzu D-MAX, the last and the second to last generation of the D-MAX is very popular in Ireland (and as expected in the UK). We counted (UK&Ireland) more than 40(!) in two weeks, many commercial ones (Highway Maintenance, gardeners, construction companies, etc.). On the second place we saw the Ford Ranger and many of them were Raptors and many had hardtops. We counted 22. Number three was the Hilux. Then we saw some Mitsubishi L200 and Nissan Navaras, of course and only one Defender 130(!). I expected more of these, but they may be hidden on small roads somewhere. I don't know.
That tells me, that the Ineos Quartermaster will not become the widely spread working horse. I assume because of its price mainly and maybe because of its load capacity. Despite the engine of the D-MAX is too weak (we know it, we own one ourselves, however, the last generation D-MAX has a different gearbox which mitigate that a little bit) many companies still seem to choose that modell for work and even for towing. And that must have a reason.
(It is said, that 70% of the Series and Defenders are still driving,. I assume we found the remainng 30% in Ireland ;-) ).
AWo
Having the Quartermaster and its price in mind (and because of always beeing curious) me and my wife were a little but more intend which cars we see (we always look after that becaue we want to know what people drive).
What we both did not expect is, that the Isuzu D-MAX, the last and the second to last generation of the D-MAX is very popular in Ireland (and as expected in the UK). We counted (UK&Ireland) more than 40(!) in two weeks, many commercial ones (Highway Maintenance, gardeners, construction companies, etc.). On the second place we saw the Ford Ranger and many of them were Raptors and many had hardtops. We counted 22. Number three was the Hilux. Then we saw some Mitsubishi L200 and Nissan Navaras, of course and only one Defender 130(!). I expected more of these, but they may be hidden on small roads somewhere. I don't know.
That tells me, that the Ineos Quartermaster will not become the widely spread working horse. I assume because of its price mainly and maybe because of its load capacity. Despite the engine of the D-MAX is too weak (we know it, we own one ourselves, however, the last generation D-MAX has a different gearbox which mitigate that a little bit) many companies still seem to choose that modell for work and even for towing. And that must have a reason.
(It is said, that 70% of the Series and Defenders are still driving,. I assume we found the remainng 30% in Ireland ;-) ).
AWo
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