OK, let's tell tell you what I did on February 25, two days after the last Ineos Automotive communication by e-mail to "us". I was pissed off, excuse me the wording, although I am one of the lucky ones to be able to touch my car, well, in fact it is still the car of Jim Ratcliffe!
I did send an e-mail to Lynn Calder, CEO, and to the big boss of communication, Matt Dunnakey, guessing that the e-mail addresses are [AT]ineos.com.
Indeed, because Matt answered me at once
:
"
I am currently on vacation. If your query is urgent please contact a member of the INEOS Automotive Marketing team otherwise I will respond to you on my return."
I will not post my complete e-mail, but just a small part. I am not always a very diplomatic person, I know,
:
"
The poor “communication” strategy of Ineos is among the worst I have ever seen.
Let’s just use the last e-mail from last Thursday [23 Feb 2023] as an example, and what I understood:
- “We produce cars”: yes we all know it, we see the cars arriving at the dealers
- “We had a Scottish event”: yes we all know this, we all are active on social media
- “We will continue to communicate”: euh, your communication is “vague” and the same emptiness as politicians’ communication.
Communicating what was already public domain, is no communication at all! This mail of some days ago was not better than “no communication”, in fact worse, because it does give us the feeling that you think we “paying customers” are idiots!"
My last sentence of this e-mail was:
"
PS: I don’t expect a personal answer. I only expect “real” communication to the Grenadier community!"
Did I get an answer? No!
But I did send two short quotes from this forum to the same persons on February 28 and March 6.
I didn't get an automatic answer anymore from Matt.
Did they get depressed? Perhaps that's why they don't communicate anymore