Americas US Quartermaster Configurator and Ordering is Now Live....

[anand]

Just opened this morning... Go forth and configure! Who's ordering one?

Build and order your Grenadier online

Design your Grenadier exactly the way you want it. Order it to be delivered to a retail partner near you.

ineosgrenadier.com

 

[Krabby]

Just opened this morning... Go forth and configure! Who's ordering one?

Build and order your Grenadier online

Design your Grenadier exactly the way you want it. Order it to be delivered to a retail partner near you.

ineosgrenadier.com

Starting at $87k! TM/FMs start at $97k!!!

Going to be interesting to see how the QM will fare in a very crowded, dynamic, and diverse NA truck market.

 

[ADVAW8S]

This is tough, my build came out to be 105k, that is a trialmaster with safari windows, Napa leather, MM and the winch. Versus my trialmaster with similar build at 87k.

 

[DrahthHunter]

Just opened this morning... Go forth and configure! Who's ordering one?

Build and order your Grenadier online

Design your Grenadier exactly the way you want it. Order it to be delivered to a retail partner near you.

ineosgrenadier.com

NOPE NOPE NOPE NOPE NOPE I did the a minimal build and 98K Ill keep waiting on mine. I'll keep my Grenadier on order and keep my 99 diesel f250 if I need a truck

 

[crashnburn]

This is tough, my build came out to be 105k, that is a trialmaster with safari windows, Napa leather, MM and the winch. Versus my trialmaster with similar build at 87k.

Almost same build and price when I configured too... but nope.

 

[ADVAW8S]

I was all in on the Quartmaster, looking at canopy setups from various manufactures. A typical flatbed and then canopy is an extra 30k. I figured the price would be the same or lower than the Grenadier. That the team would look at the US pick up market and be like, okay you can walk out with a fully loaded US pick up for 88k. Or you can buy a fully loaded Tacoma at 65k, we can fight for shelf space in middle. We might have lower margins but hey we continue to establish the brand. Ineos decided to say F it, let's see if we can capture less than .01% of pick up truck space.

 

[TanisIndependentTraders]

I was interested but decided it is too limited as a truck for truck stuff; kind of like the gladiator in looks, and the pricing? I can get a nice trailer for my Fieldmaster...

 

[Mountain4x4]

Same here, this will not go well for their biggest market. If enthusiast, Grenadier buyers are saying no...... I can get a Gladiator and build it up for too much less to make this practical to add the Quartermaster stable. Sounded cool, but Gladiator will have to be parked next to the Grenadier instead. Maybe some day they can add a second assembly in the US to avoid the chicken tax. But that is a lifetime away, if ever unfortunately.

 

[Commodore]

I figured that this would be priced the same as the wagon. This is way overpriced and I'm just hoping we are not seeing 2025 MSRP for the wagon reflected in the Quartermaster price because I'm not going to pay this for the wagon I'm ordering today.

 

[BroncoBilly]

Canadian configurator shows wagon and quartermaster to be priced similarly. A well equipped trialmaster with winch is just over 90k usd, around 125 Cdn.

 

[GrenTek]

The Chicken Tax is at play here in the US - which is definitely reflected in the price.

 

[Commodore]

Canadian configurator shows wagon and quatermaster to be priced similarly. A well equipped trialmaster with winch is just over 90k usd, around 125 Cdn.

This supports the theory that the quartermaster is subject to America's 25% "Chicken Tax" on imported pickups. Now it all comes into focus. Ineos should put some seats in the bed of the tuck and call it a passenger car like Subaru did with the BRAT back in the day.

 

[LKC TX Grenadier]

The Houston dealer sales representative mentioned to the QM would be higher due to some regulations. I should have had him clarify as uncertain if that is weight driven or some type of duty to protect the NA pickup automakers. The price is steep considering what you can get a Raptor, AT4X, Gladiator Mohave or other similar platforms for. Though different missions & capabilities when comparing.

 

[NQ94]

As a general question, isn't the pick up market in the US slowing with dealers starting to offer discounts and there are more repos now with people choosing to dump or have vehicles repoed where the finance was excessively higher then the true price because of past dealer mark ups? How is this going to affect the Quartermaster in the US when the big three are slowing? This is from various media reports seen some US car channels.

 

[Zimm]

Yeeeeeeeaaah... I don't know about this. What has one purchased for this much?

I think Ineos would be better served at this point, to drop 10g more on a luxury interior, fully load all of them, and jack the opening price to 110g. (*) I mean, who in the USA that actually NEEDS an open bed is going to buy one of these? It's over priced as it sits, it's waaaay undertrucked for an upper end ranch/farm rig, and the new Ranger/Colorados will crush this off road for 50% the price, and do so more comfortably. Luxury pickup payload and price without any luxury. They have managed to hit a market point farthest from every US pickup truck target market possible (cheap or power or payload or luxury). It's kind of astounding. They do realize this is the US market, right? This doesn't match to an 88g US pickup. It's not trimmed like a King Ranch Triple Platinum. My mid level Lariat runnabout has many more features and is equal quality plastastic. There's a reason Toyota never bothered to bring the 79 series pickups to the US, and no, it's not the airbags. They had plenty of time over 30 years to adapt those.

(*) and fix the frigging steering for upper income stay at home moms.

It's odd how the grenadier killed my chub for another NASd90/110, and yet this thing makes me want a refurbished d130 at a bargain 60g. It's wild how a slight configuration alteration changes my functionality expectations of essentially the same "competitors".

I can't wait to see how many actually get sold. I hope theres egg on my face.

 

[Commodore]

Yeeeeeeeaaah... I don't know about this. What has one purchased for this much?

I think Ineos would be better served at this point, to drop 10g more on a luxury interior, fully load all of them, and jack the opening price to 110g. (*) I mean, who in the USA that actually NEEDS an open bed is going to buy one of these? It's over priced as it sits, it's waaaay undertrucked for an upper end ranch/farm rig, and the new Ranger/Colorados will crush this off road for 50% the price, and do so more comfortably. Luxury pickup payload and price without any luxury. They have managed to hit a market point farthest from every US pickup truck target market possible (cheap or power or payload or luxury). It's kind of astounding. They do realize this is the US market, right? This doesn't match to an 88g US pickup. It's not trimmed like a King Ranch Triple Platinum. My mid level Lariat runnabout has many more features and is equal quality plastastic. There's a reason Toyota never bothered to bring the 79 series pickups to the US, and no, it's not the airbags. They had plenty of time over 30 years to adapt those.

(*) and fix the frigging steering for upper income stay at home moms.

It's odd how the grenadier killed my chub for another NASd90/110, and yet this thing makes me want a refurbished d130 at a bargain 60g. It's wild how a slight configuration alteration changes my functionality expectations of essentially the same "competitors".

I can't wait to see how many actually get sold. I hope theres egg on my face.

You are spot on. In marketing terms the QM is stuck in the middle with is a terrible place to be. For the last three years my company car was a Raptor. It is certainly as capable off road and in desert running it is far more capable. The Raptor is also considerably more comfortable, more powerful, and frankly handles damn well. In the current market the Raptor is also less expensive.

 

[LC0013]

My configuration was $101,078. Thanks US Chicken Tax!

 

[Psignore00]

Agree with everyone else, I don’t see this doing well. For those of you unfamiliar, or who didn’t read prev posts, the “chicken tax” is USAs way of protecting North American pickup truck manufacturers. And why Toyota, Nissan, etc build their pickup trucks here.

I can’t see anyone choosing this over a F150 King Ranch/Raptor or GM AT4X/AEV versions, or Power Wagon/TRX. They are all bigger, more powerful, and cheaper.

And if you want smaller, the mid size pickup market is even a bigger discount of cost.

 

[LeeroyJ]

I figured that this would be priced the same as the wagon. This is way overpriced and I'm just hoping we are not seeing 2025 MSRP for the wagon reflected in the Quartermaster price because I'm not going to pay this for the wagon I'm ordering today.

Its actually cheaper if you subtract the Chicken tax (which you can only do on paper).

 

[DaveB]

Agree with everyone else, I don’t see this doing well. For those of you unfamiliar, or who didn’t read prev posts, the “chicken tax” is USAs way of protecting North American pickup truck manufacturers. And why Toyota, Nissan, etc build their pickup trucks here.

I can’t see anyone choosing this over a F150 King Ranch/Raptor or GM AT4X/AEV versions, or Power Wagon/TRX. They are all bigger, more powerful, and cheaper.

And if you want smaller, the mid size pickup market is even a bigger discount of cost.

Keeping in mind the total manufacturing capacity for Ineos is 40,000 units per year, of all model types across all markets, they don't have to sell that many in the USA.
They have decided to make the Fuselier at Magna Steyr in Austria so they are not trying to use spare manufacturing capacity at the factory.
In 2025
I see the standard station wagon dropping off to 10,000 units and the Belstaff editions will disappear.
The standard Quartermaster will possibly do 10,000 units
The Quartermaster Cab/chassis will easily do 10,000 units
That leaves them with a spare capacity of 10,000 units. maximum.

I can see them doing more modifications and specialised options.
Using Quartermaster 300 mm (1 foot) lengthened chassis they can do a

• long wheelbase station wagon
• 2 door troop carrier/utility wagon
• 2 door ute/pickup with a tub or tray
• 2 door cab/chassis

If you can stretch the chassis you can also shorten it.

• 2 door equivalent to the Landrover 90 in wagon and ute.
• 4 cylinder engine option

Then Mercedes G Wagen has shown that people are willing to pay huge prices for luxury boxy 4 wds so all of the above with models offering

• Air suspension,
• lowered,
• 20" wheels,
• higher spec leather
• Independent front suspension
• doof doof sound systems
• Convertible or targa top

2027/2028 will see a new model come out with who knows what.